The idea of success is still relevant, but it shifts because of the diversity of use cases.Ī focus on task completion also means that a user is likely to fill out your form only once, whereas the related content may be visited many times. There’s an order: a place to start and a place to finish, and at the finish point they (usually) know whether they have succeeded or failed.Ĭontent, on the other hand, can often be accessed via any range of paths and sources, and people move around and focus on that content in various ways. Observe a person filling out a form, and you’ll see they “zoom in” on the fields, referring to instructions, tips, and even the field labels or questions only as a need arises. People approach task completion in ways that differ from such exploration. Sometimes, we just want to browse without a specific end point in mind. With content, however, finishing a task isn’t always a priority. I’m sure I’m one of only a handful of people in the world who actually check out forms for fun every other (reasonable) person just wants to fill out the form to get their car registered or buy those shiny new shoes. Formsįoremost, forms are about task completion. User needs for the design of forms can differ greatly from user needs for the design of content, as summarized in the table below. This includes everything from internet banking to mobile commerce, from signing up to use a new tablet app to running a web search. When I say forms, I mean any interaction in which information is exchanged to receive a product or a service. What happens when flat and forms collide? User experiences can, and often do, suffer. The problem is that most flat UIs are built with a focus on the provision of content, with transactional components (i.e., forms) receiving very little attention. Though some decry flat user interfaces as pure fashion, or the obvious response to skeuomorphic trends, many designers have embraced the flat approach because the reduction in visual styling (such as gradients, drop shadows, and borders) creates interfaces that seem simpler and cleaner. Brief books for people who make websites.
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